B&M Stores


The Challenge

We were tasked with increasing the B&M Facebook community by over 100%. By sampling their current customers both online and offline, we were able to successfully acquire over 600,000 new subscribers.

The Solution

We developed a scalable, cost-effective Facebook growth strategy.  The strategy coupled paid advertising with high-impact original video content. Throughout the campaign we ensured the audience created was quality controlled and in line with predefined demographic targets.

The Results

B&M Stores results


highly targeted UK followers growth of the B&M Facebook page


average video reach per video in 2017


page engagement rate (industry standard 2%)