The Challenge
We were tasked with increasing the B&M Facebook community by over 100%. By sampling their current customers both online and offline, we were able to successfully acquire over 600,000 new subscribers.
We developed a scalable, cost-effective Facebook growth strategy. The strategy coupled paid advertising with high-impact original video content. Throughout the campaign we ensured the audience created was quality controlled and in line with predefined demographic targets. B&M Stores results highly targeted UK followers growth of the B&M Facebook page average video reach per video in 2017 page engagement rate (industry standard 2%)The Solution
The Results
1,000,000+
2,000,000
5%